Vernacular Home Decor Shop Coming Soon to German Village
The corner of Mohawk and Beck across from Lindey’s has sat empty ever since Metroscap relocated to a larger space in Grove City back in May. But that will change in September, as Objects for the Home co-owners Chelsea Cabot and Kris Konieczko open a new boutique concept known as Vernacular. The retail duo have been operating their sole store since 2010, and they’re excited about expansion.
“When we first opened Objects for the Home we were both relatively fresh out of college,” said Cabot. “In the years since, we have learned an enormous amount about our craft and have honed in on our personal style.”
For more information about the new German Village store, check out our full Q&A with Chelsea Cabot, below:
Q: First, can you tell us a bit about how business has gone since the 2011 relocation of Objects for the Home to Grandview Avenue?
A: Business has been great! We chalk it up to a friendly shopping environment with highly curated products at reasonable prices. We’re passionate about what we do and incredibly grateful that people support us.
Q: Has opening multiple store locations always been a part of your plan?
A: It absolutely has, although, we certainly didn’t know that it would be this soon. Kris and I are both in our twenties, but we’re not hobbyists in this — we really are building our careers as retail entrepreneurs. We have limitless ideas, energy and desire to expand. Our motto to each other is “Try Harder, Do Better.” We will always be growing in one way or another.
Q: What drew you to German Village, and this specific location in German Village?
A: The Village is one of our absolute favorite neighborhoods. It’s a sure thing that if we’re not at one of our favorite Grandview spots, you’ll find Kris and I having breakfast at Pistacia Vera or Kitties Cakes, sharing a paella at Barcelona, feasting on the pulled pork sliders and local drafts at the Mohawk, or making a Monday extra special with drinks at Lindey’s, which we’re lucky enough to call our new neighbors. We are thrilled to say that a representative of the owners of the building reached out to us to fill this space. Not many areas can beat the charm of German Village, and particularly our new space… high tin ceilings, dark hardwood floors, brick sidewalk and streets out front, and with windows facing both E. Beck and Mohawk… it’s a little slice of retail heaven.
Q: With a new name, brand, and focus, how much different would you say it will be between Objects for the Home and Vernacular?
A: The new store is much smaller than our current space in Grandview, so the main difference will be that we focus much less on furniture, which is a huge part of what make up our Objects for the Home brand. Because of that it really made more sense for us to go with a different name altogether. By now people are familiar our aesthetic, which is easiest explained as tastefully eclectic. We will maintain that in Vernacular as well as have some of our favorite products from Objects so you’ll certainly know the stores are related. Just as we have been a one-stop-shop for Grandview and Arlington residents looking for great home decor, gifts and apparel, we’d love to serve German Village in the same way. We will have a lot of new products and lines that we’ve been holding on to that we feel will really speak to the German Village vernacular, hence the name!
Q: Do you have a target date in September for opening?
A: We’re shooting for a Grand Opening on Saturday, September 21st with a soft opening earlier in the week. Definitely check our website and social media outlets for updates, though.
More information can be found online at www.objectsforthehome.com.