Kick the Starbucks Addiction With Local Coffee Drinks
If you haven’t already heard, Starbucks announced last week that they would be raising prices on many of their coffee drinks. The increase is somewhat incremental, ranging from five cents to 20 cents depending upon the drink. If you consider yourself a Starbucks addict, and have a specific favorite drink that you’re willing to stand in line for there, then perhaps now is as good a time as any to make the switch to something local before the price increase takes effect.
Rebeka Reames is the Coffee House Manager at Crimson Cup in Clintonville and she reports a nearly 100 percent successful conversion rate in turning Starbucks regulars into Crimson Cup customers with their Signature Mocha.
“The fact that we offer it hot, iced, or frozen is a big deal,” she explains. “The biggest opportunity in that situation is to find out exactly what the person likes about the drink and customize it for them.”
Cafe Brioso Operations Manager John “JJ” Justice employs a similar strategy at their Gay Street location, recommending their signature honey vanilla lattes, which have a sweeter profile from natural ingredients. Meanwhile, Stauf’s keeps the focus on the experience rather than the price.
“At Stauf’s we are not as concerned with Starbucks pricing strategies because we offer a different level of quality and experience for our guests,” says Mark Swanson, President of Stauf’s and Cup O Joe. “We are open minded and our coffee professionals will build each drink to the customer’s specifications We are serious about our coffee quality and freshness but we celebrate the many ways our guests enjoy it.”
Regardless of your guilty pleasure at Starbucks, there’s an equal counterpart to be found locally:
- If you like the Caramel Frappuccino at Starbucks, try the Joe Freeze at Cup O Joe. It’s a blended drink made with coffee and espresso and can include a variety of flavored syrups to give it a caramel, vanilla or other type of kick.
- If you like the flavored Sweet Tea Lemonade drinks at Starbucks, try the Citrus Orange Iced Tea at Zen Cha Tea Salon. With over 70 different types of iced teas made from both green and black teas, you’re bound to find a new addiction there.
- If you’re a fan of the Iced Coffee at Starbucks, then you should check out the Cold Brew at Mission Coffee in the Short North. The cafe recently launched a cold brew cart to go mobile at events, and also sells their cold brew by the growler.
- If you just can’t get enough of the seasonal Pumpkin Spice Latte at Starbucks, then you’ll be pleased to learn that Winans in German Village features their version of the drink year-round.
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