Every vendor supplying Fortune 500 companies gets bullied in to razor thin margins. I'd be happy if I had ANY margin on the majority of products I sell to a company most people on this board interact with numerous times a day. If you think this type of practice is unique to WalMart, you're mistaken. I don't shop at WalMart on a regular basis for many reasons, but it has less to do with them and more to do with me and my needs - close to home, small store so I can get in and out easy, etc. The reasons people use to publicly chastise them could be said about every Big Box retailer out there. WalMart just got the brunt of it because it's the biggest and has the most recognizable stereotypes attached.
I remember as a kid KMart was the crappy place and WalMart was the new, fancy place. My town still only has one Target so customer base is mostly just split based on geography. I'm sure there's just as much white trash floating around Target because it's in the older part of town.
There are multiple brandings of WalMart. In my parent's area they have these things called WalMart Neighborhood Markets. They are smaller and green instead of blue and the buildings look a lot more like the rendering than the standard cement block looking slab that everyone thinks of. They look like Whole Foods from the inside out.
It is a luxury to have choices about where to shop. Many people on government assistance need that money to spread as thin as possible. The allure of paying a quarter for a roll of TP vs a buck, $1.50 for milk vs $3, $2 for cereal vs $4, etc. means something.




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