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Boutique New York City brand and innovation agency seeks creative and articulate males and females ages 28-55 who live in the suburban and metro Columbus area to participate in a research study for a well known consumer electronics client. We’re looking to speak with current owners of a flat panel HDTV of at least 40 inches and/or looking to purchase a flat panel HDTV (at least 40 inches) within the next year.
The study will take place in downtown Columbus on either Thursday, December 18th or Friday, December 19th from either 12-2 or 5:30 to 7:30.
Participants will be paid $150.
Interested parties, please reply to: cmd.buildlive@gmail.com with the completed application to be considered. Only eligible participants will be contacted for further discussion.
Research Study Application
Name:
Age:
Marital Status:
# of Children in Household:
Address:
Phone:
E-mail:
Occupation:
1. Did you recently or are you planning to purchase a new TV in the next 6-12 months? If yes, which size, type (plasma, LCD, etc.) and brand do you have/ will you choose? Why?
2. Who is the primary decision maker for your TV purchase?
3. How would you describe the role TV plays in your life?
4. Please rank the below in terms of most important to least in your TV purchasing decision
A). Screen size
B). Sound quality
C). Television size
D). Picture quality
5. Which of the following TV brand would you NEVER buy?
A). Sony
B). Toshiba
C). Mitsubishi
D). Samsung
E). Panasonic
6. Do you own any of the below items? If yes, please state for how long.
A). iPod
B). iPhone
C). Blu-Ray DVD player
D). Home Theater speakers / surround sound speakers
E). Wii or Playstation
7. What non-technology brands do you find inspiring and why?[/u][u][u][/u]
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