Shopping| Published on October 18, 2008 10:35 am

Burberry to open store at Easton Town Center

By: Walker


The Dispatch wrote Burberry to open store at Easton
Saturday, October 18, 2008
BY MARLA MATZER ROSE

If the economy has you feeling gloomy, soon you’ll be able to buy a nice $1,450 raincoat at Easton Town Center to chase away the clouds. Burberry — a 152-year-old British luxury brand known for its trench coats and tan plaid accessories — next year plans to open a 4,280-square-foot store in space formerly occupied by the Sharper Image. Burberry has about 50 U.S. stores; the closest are in Pittsburgh and Indianapolis.

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33 Comments

  • Awsome !where can i get the knock off? My mother will be so happy ! But id rather see Dolce&Gabbana but that just me!

  • I think this is pretty cool for Easton. I think it’s funny Polaris was built to attract high end shops, but they all go to Easton.

  • this could be a pure budget wrecker. a lot of the other designer stuff i can avoid, but i have a weakness for the prorsum lines of the haymarket check…

  • Does the Dispatch really need to open the article with an attack on their prices? Now where is that fashion district?

  • How soon till Columbus gets chavs?

  • Tigertree wrote Does the Dispatch really need to open the article with an attack on their prices? Now where is that fashion district?

    Anyplace that sells coats for $2,600 invites that kind of criticism. Exclusivity is part of their brand.

  • The idea of exclusivity is to have the people that cannot obtain it, want it; not mock it.

  • joev wrote How soon till Columbus gets chavs?

    This old man does not approve of chavs!

    He does, however, approve of what Burberry’s expansion to Columbus signifies, and he hopes the trend continues.

    And he’ll add the obligatory ‘nice, but I wish they were moving into downtown instead of Easton.’

  • Drew wrote
    joev wrote How soon till Columbus gets chavs?

    This old man does not approve of chavs!

    He does, however, approve of what Burberry’s expansion to Columbus signifies, and he hopes the trend continues.

    And he’ll add the obligatory ‘nice, but I wish they were moving into downtown instead of Easton.’

    I too wish they would get into the Retro Metro swing. however. This could be more fuel to the light rail fire!

  • Tigertree wrote The idea of exclusivity is to have the people that cannot obtain it, want it; not mock it.

    Heheh… I like boundless optimism from my retailers!

    Honestly, though – there will always be those who mock/resent/fail to see the value of luxury goods. Not saying it’s good or bad (or that the Dispatch should necessarily offer their opinion) but the dynamic is omnipresent.

    Burberry’s predicament in the UK actually represents the flip side of this – because the ‘chavs’ buy Burberry, the people who actually have money don’t buy their products. Which, of course, drives their prices and profits down.

    Class consciousness works both ways…

  • I don’t think what I said was pessimistic. I think it’s great that Easton is trending towards the luxury market, and my mens section is trending more and more towards UK lines so I have no qualms with raising the profile of UK fashion in Columbus. I’m just saying 1,400 dollars isn’t THAT much for designer outerwear. I am also drawing a comparison of the two conversations we keep having on here. A. how do we raise Columbus profile, a subset of that is fashion. B. Complaining about reasonably priced things as too expensive.

  • Tigertree wrote I don’t think what I said was pessimistic.

    Not at all. I was being sincere about it being an optimistic view of human nature (desire vs mock, and all that).

    Also think it’s optimistic to believe that the average person could ever conceive of spending $1,400 on a coat. Not trying to start something with you, just pointing out that your point of view may be a bit skewed by your profession. By definition, luxury goods are only luxury goods if they’re largely unobtainable for most people.

  • *Insert sarcastic comment about the city’s ineptitude here*

  • Spending more than twice my mortgage on a coat does not appeal to me. If others are able to afford that, more power to them

  • I didn’t say you wanted it. I am just pointing out the same people are making two distinctly different arguments here.

  • I would also encourage those of you who think such items are frivolous to try on a Burberry coat or a Paul Smith suit. Not in an attempt to persuade you to purchase (sorry sales people), but to feel the difference in construction and fabric and, most importantly, to see the way it makes you feel and look.

  • Tigertree wrote I would also encourage those of you who think such items are frivolous to try on a Burberry coat or a Paul Smith suit. Not in an attempt to persuade you to purchase (sorry sales people), but to feel the difference in construction and fabric and, most importantly, to see the way it makes you feel and look.

    I have a two burberry shirts, and while one has held up very well, the other shirt i have has already had the buttonholes rip. Pretty horrible I think considering the cost, and the short amount of time it took. It also isn’t the best fit. i.e. it fits in the shoulders fine, but the waist is too baggy. I was going to have it taken in, but i kinda don’t see the point now.

    I’ve found that too many of the designer items I’ve owned had problems with construction like this..

  • Does Burberry still make a lower priced line? Most brands do – or license the brand name to other manufacturers who basically do the same thing.

    You can usually count on the quality of the different lines to vary. What you’d buy in the upscale boutique is not what you’ll find at Filenes.

  • It’s the Millionaire’s Fair in Germany.

    http://news.bbc.co.uk/2/hi/europe/7677584.stm

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