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Advertising, Demographic and Analytic Information for Columbus Underground

Live Work PlayAbout Columbus Underground
Columbus Underground is a dynamic community-driven website that offers news, reviews, events, opinions and insight regarding all topics related to life in Columbus, Ohio.

A brief history of Columbus Underground
Columbus Underground was launched in November 2001 as a resource for everyone interested in updates on local dining, nightlife and entertainment options. Over the past eleven years we have grown both our range of topics as well as our readership, and have become one of the most well-read and recognized names in independent online media in Columbus.

Who reads Columbus Underground
Simply put, our demographics skew toward a younger, well-educated, urban-minded and affluent audience than most other local media outlets. The following statistics provide a more detailed breakdown:

Columbus Underground Annual Website Traffic
Total Annual Visits:
3,024,193 visits
Absolute Unique Annual Visitors:
1,369,988 users
Total Annual Pageviews:
9,344,086 pages

Average Visitors Per Day:
8,262 users
Average Pageviews Per Day:
25,530 pages
Average Time Spent per Visit: 3 minutes 34 seconds
Average Pageviews Per Visit: 3.09 pages

All statistics based on information gathered Jan 1, 2013 - Dec 31, 2013 utilizing Google Analytics.

Columbus Underground Content & Users:
Total Registered Users and Contributors: 37,000+
Total News/Featured Articles: 8,500+
Total News Comments: 111,000+
Total Messageboard Discussion Topics: 32,000+
Total Messageboard Discussion Comments: 429,000+
Total Newsletter Subscribers: 4,300+ (as of Jan 5, 2013)
Total Facebook Likes/Fans: 8,850+ (as of Jan 5, 2013)
Total Twitter Followers: 24,600+ (as of Jan 5, 2013)

All statistics based on information gathered Jan 5, 2013 from our website database.

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Information based on our biannual 2012 readers demographic survey.

Click here to download our 2014 Media Kit.

For more information regarding advertising opportunities, please contact our advertising staff:

Nancy Colvin
nancy@columbusunderground.com — mobile: 614-949-6853
Nancy is the Director of Sales & Client Relations at Columbus Underground and The Metropreneur. She holds a finance degree from the Fisher College of Business at The Ohio State University, which gives her a robust understanding of calculating returns on ad spends when creating customized advertising campaigns for clients. In her spare time, Nancy is an avid cyclist, a transit enthusiast, and volunteers with the Olde Towne East Neighborhood Association in the neighborhood that she calls home.

 

Madeline Olhoeft
madeline@columbusunderground.com — mobile: 740-233-1892
Maddie is an Advertising Account Executive with Columbus Underground.  She recently graduated from The Ohio State University with a degree in Strategic Communication. She loves live music and to spend as much time outside or on the water as possible. Fun fact: She's a trivia pro and has fun facts about any topic!

 

Tyler Wiseman
tyler@columbusunderground.com — mobile: 614-725-8235
Tyler is a graduate of Franklin University with a degree in Accounting and has spent the past decade taking in everything the city has to offer! Jack of all trades, Tyler has a wide swath of exposure to local industry. He enjoys spending time with friends and family, going on outdoor adventures, and cooking up new recipes from his Short North home. Find Tyler out and about in the city -running, cycling, patio-ing, or enjoying live shows.